2026-07-072026-07-07http://salesiana.dossiersoluciones.com/handle/123456789/119631We develop a new approach to the study of the dynamics of link utilization in complex networks using records of communication in a large social network. Counter to the perspective that nodes have particular roles, we find roles change dramatically from day to day. "Local hubs" have a power law degree distribution over time, with no characteristic degree value. Our results imply a significant reinterpretation of the concept of node centrality in complex networks, and among other conclusions suggest that interventions targeting hubs will have significantly less effect than previously thought.11 pages, 4 figuresPhysics and SocietyFrom Centrality to Temporary Fame: Dynamic Centrality in Complex Networkstext